Monday, September 8, 2008

My Business

The business I am going to create a marketing plan for is a local company in West Tulsa. They do in home parties. This company has been around for almost 20 years, and is looking to grow out of the area. Their Target market is Women ages 25-40. The tools I plan to implement throughout the marketing plan include advertising through newspaper, radio, television, internet, outdoor signs, as well as word of mouth which is encouraged through a referral program.